Paying the Patient: Improving health using financial incentives (December 2007)
This work is the first in a series of papers on how people can be encouraged to adopt healthy behaviour. Input into these papers, through discussion and invited comment, will contribute to a final report at the end of 2008. This paper, identifying programmes based on both positive and negative incentives, finds that financial incentives are effective in encouraging people to perform clearly defined, time-limited, simple behavioural tasks, and also in encouraging participation in lifestyle programmes. However, healthier behaviour is not maintained and financial incentives are not effective when the behaviour change required is complex, for example, giving up smoking. There will be three more of these discussion papers before a final report is produced in late 2008.
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This work is the first in a series of papers on how people can be encouraged to adopt healthy behaviour. Input into these papers, through discussion and invited comment, will contribute to a final report at the end of 2008. This paper, identifying programmes based on both positive and negative incentives, finds that financial incentives are effective in encouraging people to perform clearly defined, time-limited, simple behavioural tasks, and also in encouraging participation in lifestyle programmes. However, healthier behaviour is not maintained and financial incentives are not effective when the behaviour change required is complex, for example, giving up smoking. There will be three more of these discussion papers before a final report is produced in late 2008.
Click here for the Document
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